Ideaca played a key role in customizing the Dynamics CRM solution to match our needs and the system has provided great value to our Sales and Customer Service groups.Alan O’Toole,
IT Manager, Somagen
Media and Communications
Communications and media firms across Canada, especially in major cities such as Toronto, Kitchener, Edmonton, Calgary, Vancouver and USA, are challenged to improve the customer experience and continue to deliver business performance and profits as they face unprecedented demand, competition and a saturated subscriber base. Effective business solutions are now needed to resolve financial, operational and customer-oriented challenges by providing an infrastructure that can support their business goals while extending the value of the company's existing technology and IT investments.
Across the entire sector of communications and media there are a number of disruptive technologies that are being widely adopted by clients. These game changing technologies include tablets, smart phones, DVR’s, social networking tools, video calling and Wi-Fi. As the proliferation of these technologies grows they place new demands on the communications and media industry. These dramatic technological shifts are further complicated by emerging new competition and more sophisticated rate plans.
Our Approach
Ideaca offers solutions that can address these new demands and help Media and Communications firms deliver high-quality services that retain clients and win new business. With extensive experience around easy-to-use business solutions, Ideaca can enable improved customer relationship management, operational monitoring and reporting, and collaboration amongst teams to enable quicker decision making and more competitive positioning.
Ideaca consistently delivers solutions to address the pressing challenges facing the media and communications industry. We have implemented solutions for many of the industry leaders in Canada including: MTS Allstream, Shaw Communications, Corus, XM Satellite Radio, StarChoice, and Radiant Communications. With over 10 years of experience and 200 active consultants we have demonstrated success through our deep understanding of the industry.
To learn more about how we can help your media and communications firm, contact us online or call 1-866-816-4332 and ask to speak with a media and communications specialist.
What Areas Can We Help With?
We have a proven track record of working with communications and media firms. The following are some of the solutions that we have delivered in the communications industry to help improve effectiveness of sales and marketing, human resources, finance and operations.
Corporate Intranet Applications for Self Service
Provide users with information and services to automate core administrative tasksCorporate users across communications companies are looking for ways to replace off-line, manual administration tasks. The Ideaca self-service solution provides capabilities for employees to better manage their work and personal information in areas such as compensation information, benefits information, pay information, expense reporting, office services, compliance/security and training information.
Dashboards and Business Intelligence
Effectively manage customer, financial, network and operational dataCommunications companies have been hampered by disparate information systems, vast quantities of customer information data, and lack of integration of the data. The Ideaca Business Intelligence solutions provides capabilities to better manage customer and financial data including improved forecasting, better analysis of customer data, and optimize the deployment of company resources.
Customer Relationship Management
Achieve optimal benefit from Sales and Marketing SpendOptimizing marketing and sales investments are critical to achieving profitability for communications companies. Ideaca can help communications companies improve customer experience, improve campaign effectiveness through more target marketing, predict and analyze customer behavior, and increase the effectiveness of the sales force. Campaigns and promotional material need to be tailored and relevant to your prospective client. The Ideaca CRM solution provides capabilities to support campaign management, sales force automation, customer analytics and marketing automation.
Radiant Communications
Radiant Communications, ‘One stop shop’ provider of broadband services, provides cost effective and efficient service through entire customer lifecycle with a Microsoft Dynamics CRM solution.
Shaw Communications
Shaw Communications, a diversifed telecommunications company, engaged Ideaca to implement a Microsoft Content Management Server (MCMS) solution that has drastically improved online customer experience.
Star Choice
Star Choice, a leading provider of digital direct-to-home (DTH) satellite television, achieves greater visibility in reporting with the implementation of a National Installer Report Back System.
For more Media and Communications Success Stories, click here.
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